Hi there. It's a couple of things – see below from my interview with Lora Sauls:
"This year, we're basically saying we are the origin of horror. And that's a big statement, and I think really Universal could say, period, Universal is the origin of horror. And our first scare zone, as soon as you walk in the park, as soon as you go through those turnstiles, and you enter that conservatory, you're entering The Origins of Horror, where you're going to see some of our most primal fears, crows and bats and gargoyles and cats. Those are some very primal fears, right? People that don't even like horror are afraid of a black cat crossing their path. People that don't even go to horror movies are afraid of crows, are afraid of bats. So we're going back to those primal fears and having that origins of horror throughout the scare zones and throughout the park."